How can I help your brand?
As a strategist, editor, and writer with agency chops, I’m fluent in creative and client-service best practices. I’ll work with you to STRATEGIZE and CREATE great content … and more.
“Onboarding with Ron was a breeze. He quickly understood our brand identity and delivered eloquent thought-leadership content that made an immediate impact.”
Strategize it.
Profile your clients and prospects to reach them where they live online.
Identify efficient content-repurposing opportunities.
Align content with your sales and public relations teams’ communications goals.
Develop thought leaders’ voices into content that builds your brand’s prestige and credibility.
“Ron offers the unique POV of being an experienced senior editor and writer. He knows what readers want and makes it compelling. ”
Create it.
Build a publishing workflow, based on editorial best practices, that won’t burn you out.
Work with your legal + compliance teams to set expectations and avoid deadline-time bottlenecks.
Leverage your SEO team’s expertise while maintaining journalistic excellence.
Identify meaningful metrics and a process for reviewing them regularly.
“Ron treats every project as if he were a staff member. He’s conscientious and gets you what you need, when you need it. I’m always grateful for his positive energy, wit, and wisdom. ”
Expect me to...
Be an honest advocate, offering constructive criticism and solutions.
Help you get colleagues’ buy-in for your program.
Let you relax. I know what it’s like to manage writers. I’ll make it easy.
Make it fun. Let’s enjoy building better content together, even if we don’t save the world along the way.
People, places, or things we may be afraid to pronounce: The sociological phenomenon of schadenfreude (shah-den-froy-dah), the Korean culinary delight that is bibimbop (BIB-em-bop), Superman's foe, Mr. Mxyplyzyk (mix-yez-PITTLE-zik.) Words or phrases you should never pronounce: Low-hanging fruit (who likes to waste food?), visionary thinking (reserved for about 20 people in history), boil the ocean (bad idea anyway, considering climate change).